WordOnThis

AI replies and moderation for Facebook, Instagram, and TikTok comments and messages.

The overview

What is RYPL?

RYPL replies to and moderates social comments and messages for brands. Its AI agents handle Facebook and Instagram comments and DMs, as well as TikTok ad comments. Brand voice settings and moderation rules help teams manage responses and identify conversations needing human attention.

Around the internet

What people are saying

Public experiences, questions, and discussions.

No discussions collected yet.

Inside the toolkit

Key features

Social replies

Respond to Facebook and Instagram comments and DMs, plus comments on TikTok ads.

Comment moderation

Filter spam, scams, and hateful comments using configured moderation rules.

Brand voice and escalation

Configure how agents respond and route conversations requiring human attention to a review queue.

Where it fits

Use cases

  • E-commerce ad conversationsAnswer product questions in ad comments while keeping harmful or irrelevant replies under control.
  • Multi-brand community managementManage social responses and moderation for several client brands.

Keep exploring